Senior media planner jobs are the types of jobs involving the organisation and management of advertising concepts for public viewing. Your job as a senior media planner is to help the clients in finding the perfect advertisement space for the graphic design that was especially made for the client's latest promotional product.
One of your responsibilities as a senior media planner is to organise the placement of different graphic designs on advertising spaces. Advertising spaces, or ad spaces, are areas where advertisements are placed for public viewing purposes. Advertising spaces can be adorned with a printed, a digital, or a broadcasted promotion. Examples of printed advertisements include yellow pages, brochures, public transportation, catalogs, posters, direct mail, outdoor billboards, directory listing, newspapers, flyers, newsletters, handouts, and magazines. Digital advertisements are the types of ads which are found in electronic billboards and website banners while broadcasted advertisements are those which are shown via movie trailers and television commercials.
Since a senior media planner job is considered as a promotional position, you need to have at least three to five years of working experience as a media planner before you qualify for the post. Working as a junior media planner for several years will serve as your training for a future senior media planner position. Having a good reputation with a long list of clients will help you get the promotion you have been waiting for.
The academic qualification for senior media planner jobs is a college degree in advertising, communications, fine arts, marketing, or psychology. Aside from a college diploma, the other things that might come in handy when it comes to pursuing senior media planner jobs are an imaginative mind, a different perspective, a creative talent, and a charming personality. A great deal of patience, a good sense of responsibility, a great deal of perseverance, and a good sense of flexibility can be very advantageous in senior media planner jobs.
